Work

Process

Resume

Contact

Hi, I'm

Sienna Zhao

A passionate design lead with a keen eye for creating exceptional digital experiences.

Empower the unlimited possibilities of digital technology.

Committed to delivering intuitive user experiences through a user-centred design approach. Proficient in all aspects of the design process, from user research and wireframing to high-fidelity prototyping and final implementation.

Experience

Workyard

Design Systems Lead

Sep 2025 – Current

Sydney, AU

Designed Workyard's cross-platform product features end-to-end, building wireframes, user flows, and high-fidelity interactive prototypes in Figma that handed off cleanly to engineering.

Worked closely with the Head of Product and product managers, bringing design, engineering, and sales onto the same page, setting priorities early and turning business needs into shipped features.

Shipped, watched how people actually used the product, and refined from there, backed by a design system that held up as the team grew.

Built AI design systems with Figma MCP and design guidelines, enabling PMs and engineers to design solutions across each product line and move faster with feature releases.

Design Systems & AI

Cross-team Collaboration

Product Design Lead

Product UX Analysis

Design Strategy

Design Decisions

AI Tools

Decidr

Lead Product Designer

Feb 2025 – Jul 2025

Sydney, AU

In this fast-paced startup environment, I worked closely with stakeholders, engineers and other designers to create an AI driven business ecosystem.

Shaped the user experience by creating an intuitive, human-centred product that integrates complex AI technologies. Collaborated with founders, engineers and PMs to define the product vision and roadmap. Bridged the gaps between business, design, data and software development.

Led the design team to create wireframes, prototypes and high-fidelity interfaces that make AI features accessible and engaging. Built scalable design systems and maintained visual consistency across prototypes.

AI Platform

Data-driven Design

Scalable Design

Design for Business

WT

Senior UX Designer

Jan 2024 – Feb 2025

Sydney, AU

Led the team that designed and launched a redesign of a construction project tax analysis platform, reducing the time spent on the review and approval process compared with the previous workflow, and increasing accuracy and efficiency over the manual workflow.

Developed a comprehensive design system including the typography, colour, grid, variables and UI component libraries, and led the team to roll it out across all enterprise digital applications and dashboards.

Collaborated closely with product managers, developers, digital leads and the marketing team to release new features and changes across all digital products, oversee production specs, and facilitate product QA to ensure a seamless experience for end users.

Product Design

Design System

Stakeholder Engagement

Digital Strategy

User Acceptance Testing

Arup

UI Designer, BA

Jan 2021 – Jan 2024

Sydney, AU

Assisted with the development and implementation of a digital inspection tool across desktop, Android and web versions, collaborated with the engineering team, and designed an autonomous façade inspection web application to visually assess façades for signs of damage and manage asset data.

Designed a low-code community web application for employees, business stakeholders and developers across all Arup offices to connect, co-create and learn new skills.

Designed, developed and launched an OLE (Overhead Line Equipment) calculation tool which is being used by the infrastructure teams in Australian regions.

Responsive Web Design

Accessible Design

Business Analysis

Product Delivery

React.js

Alpha Vista

UI Designer, Developer

Feb 2019 – Nov 2020

Sydney, AU

Worked with the startup founder, financial analysts, quants and superfund clients to design a financial data risk and asset management platform that analyses real-time financial data and supports data-driven decisions using advanced algorithms.

As a front-end developer, built all interactive UI components and 15+ analytical features in C# based on the design prototypes, and worked with the backend team to ensure an intuitive user experience and accurate results. The platform launched successfully before the second round of fundraising.

Front-end Development

User Interface Design

Data Visualization

Data Analytics

Agile

Award

Geospatial Council of Australia · NSW Excellence Awards 2024

Environment and Sustainability Award

Project: Sydney Terminal Building Revitalisation

Product: Central Precinct Digital EIS CMS

An interactive geospatial tool and visual medium that enables effective communication and connection with the community and stakeholders.

Education

University of Sydney

Master of Interaction Design and Electronic Arts

Design Principles

Design Thinking

Human Computer Interaction

User Research

University of Wollongong

Bachelor of Engineering – BE, Telecommunication Engineering

Virtual Reality (VR)

Quantitative Research

Programming

Contact me

Email

uxsienna@gmail.com

Portfolio

https://vect.club

Mobile

+614 3798 2073

LinkedIn

www.linkedin.com/in/siennazhao

Work

Process

Resume

Contact

Hi, I'm

Sienna Zhao

A passionate design lead with a keen eye for creating exceptional digital experiences.

Empower the unlimited possibilities of digital technology.

Committed to delivering intuitive user experiences through a user-centred design approach. Proficient in all aspects of the design process, from user research and wireframing to high-fidelity prototyping and final implementation.

Experience

Workyard

Design Systems Lead

Sep 2025 – Current

Sydney, AU

Designed Workyard's cross-platform product features end-to-end, building wireframes, user flows, and high-fidelity interactive prototypes in Figma that handed off cleanly to engineering.

Worked closely with the Head of Product and product managers, bringing design, engineering, and sales onto the same page, setting priorities early and turning business needs into shipped features.

Shipped, watched how people actually used the product, and refined from there, backed by a design system that held up as the team grew.

Built AI design systems with Figma MCP and design guidelines, enabling PMs and engineers to design solutions across each product line and move faster with feature releases.

Design Systems & AI

Cross-team Collaboration

Product Design Lead

Product UX Analysis

Design Strategy

Design Decisions

AI Tools

Decidr

Lead Product Designer

Feb 2025 – Jul 2025

Sydney, AU

In this fast-paced startup environment, I worked closely with stakeholders, engineers and other designers to create an AI driven business ecosystem.

Shaped the user experience by creating an intuitive, human-centred product that integrates complex AI technologies. Collaborated with founders, engineers and PMs to define the product vision and roadmap. Bridged the gaps between business, design, data and software development.

Led the design team to create wireframes, prototypes and high-fidelity interfaces that make AI features accessible and engaging. Built scalable design systems and maintained visual consistency across prototypes.

AI Platform

Data-driven Design

Scalable Design

Design for Business

WT

Senior UX Designer

Jan 2024 – Feb 2025

Sydney, AU

Led the team that designed and launched a redesign of a construction project tax analysis platform, reducing the time spent on the review and approval process compared with the previous workflow, and increasing accuracy and efficiency over the manual workflow.

Developed a comprehensive design system including the typography, colour, grid, variables and UI component libraries, and led the team to roll it out across all enterprise digital applications and dashboards.

Collaborated closely with product managers, developers, digital leads and the marketing team to release new features and changes across all digital products, oversee production specs, and facilitate product QA to ensure a seamless experience for end users.

Product Design

Design System

Stakeholder Engagement

Digital Strategy

User Acceptance Testing

Arup

UI Designer, BA

Jan 2021 – Jan 2024

Sydney, AU

Assisted with the development and implementation of a digital inspection tool across desktop, Android and web versions, collaborated with the engineering team, and designed an autonomous façade inspection web application to visually assess façades for signs of damage and manage asset data.

Designed a low-code community web application for employees, business stakeholders and developers across all Arup offices to connect, co-create and learn new skills.

Designed, developed and launched an OLE (Overhead Line Equipment) calculation tool which is being used by the infrastructure teams in Australian regions.

Responsive Web Design

Accessible Design

Business Analysis

Product Delivery

React.js

Alpha Vista

UI Designer, Developer

Feb 2019 – Nov 2020

Sydney, AU

Worked with the startup founder, financial analysts, quants and superfund clients to design a financial data risk and asset management platform that analyses real-time financial data and supports data-driven decisions using advanced algorithms.

As a front-end developer, built all interactive UI components and 15+ analytical features in C# based on the design prototypes, and worked with the backend team to ensure an intuitive user experience and accurate results. The platform launched successfully before the second round of fundraising.

Front-end Development

User Interface Design

Data Visualization

Data Analytics

Agile

Award

Geospatial Council of Australia · NSW Excellence Awards 2024

Environment and Sustainability Award

Project: Sydney Terminal Building Revitalisation

Product: Central Precinct Digital EIS CMS

An interactive geospatial tool and visual medium that enables effective communication and connection with the community and stakeholders.

Education

University of Sydney

Master of Interaction Design and Electronic Arts

Design Principles

Design Thinking

Human Computer Interaction

User Research

University of Wollongong

Bachelor of Engineering – BE, Telecommunication Engineering

Virtual Reality (VR)

Quantitative Research

Programming

Contact me

Email

uxsienna@gmail.com

Portfolio

https://vect.club

Mobile

+614 3798 2073

LinkedIn

www.linkedin.com/in/siennazhao

Work

Process

Resume

Contact

Hi, I'm

Sienna Zhao

A passionate design lead with a keen eye for creating exceptional digital experiences.

Empower the unlimited possibilities of digital technology.

Committed to delivering intuitive user experiences through a user-centred design approach. Proficient in all aspects of the design process, from user research and wireframing to high-fidelity prototyping and final implementation.

Experience

Workyard

Design Systems Lead

Sep 2025 – Current

Sydney, AU

Designed Workyard's cross-platform product features end-to-end, building wireframes, user flows, and high-fidelity interactive prototypes in Figma that handed off cleanly to engineering.

Worked closely with the Head of Product and product managers, bringing design, engineering, and sales onto the same page, setting priorities early and turning business needs into shipped features.

Shipped, watched how people actually used the product, and refined from there, backed by a design system that held up as the team grew.

Built AI design systems with Figma MCP and design guidelines, enabling PMs and engineers to design solutions across each product line and move faster with feature releases.

Design Systems & AI

Cross-team Collaboration

Product Design Lead

Product UX Analysis

Design Strategy

Design Decisions

AI Tools

Decidr

Lead Product Designer

Feb 2025 – Jul 2025

Sydney, AU

In this fast-paced startup environment, I worked closely with stakeholders, engineers and other designers to create an AI driven business ecosystem.

Shaped the user experience by creating an intuitive, human-centred product that integrates complex AI technologies. Collaborated with founders, engineers and PMs to define the product vision and roadmap. Bridged the gaps between business, design, data and software development.

Led the design team to create wireframes, prototypes and high-fidelity interfaces that make AI features accessible and engaging. Built scalable design systems and maintained visual consistency across prototypes.

AI Platform

Data-driven Design

Scalable Design

Design for Business

WT

Senior UX Designer

Jan 2024 – Feb 2025

Sydney, AU

Led the team that designed and launched a redesign of a construction project tax analysis platform, reducing the time spent on the review and approval process compared with the previous workflow, and increasing accuracy and efficiency over the manual workflow.

Developed a comprehensive design system including the typography, colour, grid, variables and UI component libraries, and led the team to roll it out across all enterprise digital applications and dashboards.

Collaborated closely with product managers, developers, digital leads and the marketing team to release new features and changes across all digital products, oversee production specs, and facilitate product QA to ensure a seamless experience for end users.

Product Design

Design System

Stakeholder Engagement

Digital Strategy

User Acceptance Testing

Arup

UI Designer, BA

Jan 2021 – Jan 2024

Sydney, AU

Assisted with the development and implementation of a digital inspection tool across desktop, Android and web versions, collaborated with the engineering team, and designed an autonomous façade inspection web application to visually assess façades for signs of damage and manage asset data.

Designed a low-code community web application for employees, business stakeholders and developers across all Arup offices to connect, co-create and learn new skills.

Designed, developed and launched an OLE (Overhead Line Equipment) calculation tool which is being used by the infrastructure teams in Australian regions.

Responsive Web Design

Accessible Design

Business Analysis

Product Delivery

React.js

Alpha Vista

UI Designer, Developer

Feb 2019 – Nov 2020

Sydney, AU

Worked with the startup founder, financial analysts, quants and superfund clients to design a financial data risk and asset management platform that analyses real-time financial data and supports data-driven decisions using advanced algorithms.

As a front-end developer, built all interactive UI components and 15+ analytical features in C# based on the design prototypes, and worked with the backend team to ensure an intuitive user experience and accurate results. The platform launched successfully before the second round of fundraising.

Front-end Development

User Interface Design

Data Visualization

Data Analytics

Agile

Award

Geospatial Council of Australia · NSW Excellence Awards 2024

Environment and Sustainability Award

Project: Sydney Terminal Building Revitalisation

Product: Central Precinct Digital EIS CMS

An interactive geospatial tool and visual medium that enables effective communication and connection with the community and stakeholders.

Education

University of Sydney

Master of Interaction Design and Electronic Arts

Design Principles

Design Thinking

Human Computer Interaction

User Research

University of Wollongong

Bachelor of Engineering – BE, Telecommunication Engineering

Virtual Reality (VR)

Quantitative Research

Programming

Contact me

Email

uxsienna@gmail.com

Portfolio

https://vect.club

Mobile

+614 3798 2073

LinkedIn

www.linkedin.com/in/siennazhao